AI drives small format convenience store growth.

The WNP.pl portal reported that Poland’s largest chain of small format convenience stores called ‘Żabka’ – which means ‘Frog’ in English – is using machine learning and AI to determine what inventory to stock at each of its locations (“hyper-personalization”).

WNP.pl quoted Tomasz Blicharski, VP of Finance & Development at Żabka Polska, as saying that machine learning plays a crucial role in determining which locations to open new outlets of the convenience store. The Żabka network already comprises 6,443 stores with 4,800 franchisees however it continues to add outlets to its portfolio.

We were not provided with many details on the exact AI & machine learning methodology but it’s clear there is a digital transformation underway at Żabka as they recently launched a home delivery service using Uber Eats and are pushing a consumer focused loyalty and discounts app.

Original article in Polishhttps://www.wnp.pl/tech/zabka-dzieki-sztucznej-inteligencji-otwiera-wiecej-sklepow,416368.html